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Chateau Ste. Michelle Introduces New Indian Wells Red Blend Nationally!

Jun 26, 2012

Chateau Ste. Michelle, Washington’s founding winery, just released a new Red Blend to its highly successful Indian Wells tier of wines. The wine is a blend of Merlot, Syrah, Cabernet Sauvignon, Grenache, Malbec, Cinsault and Mourvedre from Washington’s Columbia Valley. The Chateau Ste. Michelle Indian Wells Red Blend is available nationally with a suggested retail price of $18.

“Our Indian Wells wines are made in the luscious, opulent New World style and the new Indian Wells Red Blend is no different,” says head winemaker Bob Bertheau. “The wine reflects the rich, round, powerful style of Washington fruit, highlighting seven varietals. It is a true example of the art of blending. The wine delivers jammy boysenberry flavors from the Syrah with a luscious backbone from the Merlot. The other varieties add the “spices” that winemakers love to work with. This would be a great match with barbecue ribs.”

The Red Blend category is one of the fastest growing segments in the wine industry today. According to AC Nielsen analysis, domestic Red Blend wines are growing the fastest YTD among the key red varietal segments nationally.

“Red blends are extremely popular with wine consumers and the Indian Wells Red Blend offers a flavorful, easy-drinking, yet well structured wine, at a great value,” says Jan Barnes, Chateau Ste. Michelle VP of Marketing.

View video of winemaker Bob Bertheau describe the new Indian Wells Red Blend:

Founded in 1934, Chateau Ste. Michelle pioneered vinifera grape growing in Washington state and has been producing classic European varietal wines under the Ste. Michelle label since 1967. The winery combines an ongoing dedication to research with a commitment to classic winemaking traditions. The winery owns 3,500 acres of vineyards in the Columbia Valley of eastern Washington, including Canoe Ridge Estate and Cold Creek. Chateau Ste. Michelle enjoys winemaking partnerships with two of the world’s most distinguished vintners. Col Solare is an alliance with Tuscany’s Piero Antinori and Eroica Riesling is a partnership with the Mosel’s Ernst Loosen.

Indian Wells label on bottle